New Challenge: Google 'Florida man' followed by your birthday

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(USA TODAY) -- The idea behind the Florida Man Challenge, a viral social media joke, plays upon the plight of Florida residents who find themselves in strange predicaments – and sometimes in handcuffs.

The Florida Man meme dates to 2013, according to website Know Your Meme, focusing on news headlines featuring "bizarre domestic incidents involving a male subject residing in the state of Florida."

The challenge started with a simple game: Google "Florida Man" and your birthday to find out what headline turns up.