ROCKFORD (WIFR) -- The Rockford Chamber of Commerce won an Award of Excellence int eh American Chamber of Commerce Executives' (ACCE) 2014 Awards ofr Communications Excellence (ACE) competition.
The chamber was recognized for The Publication of the Voice at ACCE's Centennial Convention in Cincinnati, August 12-15.
“We truly value the communication we have with our members and have made it a priority to provide frequent, detailed information to the Rockford business community,” says Einar Forsman, Rockford Chamber of Commerce President and CEO. “The Voice plays a key role in those efforts, which allows for members to share events, successes and industry knowledge, as well as provides an effective tool to communicate the Chamber’s public policy positions.”
The annual ACE competition recognizes outstanding communications efforts by chambers of commerce across the country. This year's competition drew 163 entries in four categories:
1. Advertising and Marketing, including print, web, TV, radio and outdoor ad projects, membership brochures and promotions for events, awards and products
2. Campaigns, usually a complex, multi-media promotion for advocacy, a local event, economic development, chamber image enhancement, a membership drive, or other activities.
3. Electronic, including blogs, mobile apps, mobile sites, social media campaigns, videos, e-newsletters and websites.
4. Publications, including annual reports, community guides, directories, magazines and newsletters.
Entries were divided into two classes based on budget size, and were judged by industry professionals.
The Rockford Chamber’s the Voice newspaper publication is the Chamber’s tool to communicate with its members on issues of importance, as well as to promote the business community in the Rockford region. It is considered one of the highest valued services by the Rockford Chamber to its members.
Celebrating its 30th year, the ACE program continues to be the vehicle for the chamber community to highlight outstanding initiatives by honoring best practices in chamber communications.