ROCKFORD (WIFR) — PR Etc. is pleased to announce it has hired Kimberly Rosby as senior account executive. In this role, Rosby will be responsible for assisting clients with strategic planning, event planning and implementation, media relations at a local, regional and national level and social media strategy and implementation. Rosby has 13 years of event planning, marketing and public relations experience with a variety of agencies and organizations. Most recently, Rosby was the marketing and events manager for Creative Alliance Milwaukee. She was responsible for managing all communications, marketing and events activities while serving as the community liaison facilitating partnerships and initiatives.
Rosby studied communications at the University of Wisconsin – Milwaukee and is a graduate of the Future Milwaukee Leadership Program through Marquette University.
“Kimberly brings a wealth of experience to PR Etc. and our clients,” said PR Etc. President Rebecca Epperson. “We are thrilled Rockford has lured a bright, young professional who is eager to make a positive impact in our community.”