Miracle Mile Board of Directors Announces New President

By: WIFR Newsroom
By: WIFR Newsroom

ROCKFORD (WIFR) -- The Miracle Mile Rockford Board of Directors has announced it has elected John Mecklenburg as the new President of the business district association. Mr. Mecklenburg has served on the board of the organization since its inception in 2005.

Mr. Mecklenburg recently retired as Executive Vice President & CEO of the SwedishAmerican Foundation and is now a private consultant serving non-profit and for-profit clients in the areas of fund development, public relations, communications and publications. He will serve the remainder of the term of past president, Tom Baudhuin through the end of 2014 and then a two year term from 2015 - 2017.

Mr. Baudhuin served as President of the association since 2012 and was previously Vice President. He has stepped down due to obligations in his private business as the owner of the Alpine Inn and franchise owner of Papa Johns. The Board wishes to express their gratitude for the years of volunteer leadership and service that Mr. Baudhuin has committed to the association.

Mr. Mecklenburg and the Board have set an ambitious agenda for his term as President. "The Miracle Mile is at the geographic heart of Rockford and, as such, must remain economically viable to give our community a core of strength and vitality," said Mr. Mecklenburg. "Building on what the leaders before us have accomplished, we're going to continue our economic and community development efforts in the coming years."

Mr. Mecklenburg will lead the organization (in partnership with the City of Rockford) toward accomplishing the following goals during his term:

1. Business attraction and retention.
2. Stop the proliferation of businesses that impede the attraction and development of new strong businesses.
3. Reduce the traffic congestion at the intersection of East State Street and Alpine Road.
4. Design and implement a cohesive beautification plan for the East State Street corridor between Fairview and Alpine.
5. Design and implement a lighting plan for the East State Street corridor between Fairview and Alpine.
6. Remove barriers and challenges for property and business owners in redeveloping older properties and opening new businesses.
7. Continue to create family friendly events that bring the residents and businesses of the Miracle Mile together.

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