Business owners need to be attentive if they don't want to get left behind. Development expert Einar Forsman says staying on top of your business model and reviewing it frequently is crucial. He says touching base with your clients and updating your marketing plan is also a must. Forsman says staying close to what you know, and taking a conservative approach could be the best strategy for the future
Forsman says often times businesses get too wrapped up in diversification, and they forget about their core mission.