We can expect to see some changes not only in how some of our favorite cereals taste but also how they're marketed.
After pressure from parents and advocacy groups, Kellogg's cereals with high sugar content like Cocoa Krispies, Apple Jacks, and Fruit Loops will no longer be advertised on TV shows aimed at kids.
Under the agreement any Kellogg's product marketed on kids shows will have no more than 200 calories, zero grams of transfat, and 12 grams of sugar per serving.
If foods don't meet the criteria they'll have to be reformulated or re-targeted.
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