ROCKTON (WIFR) -- Executives at Rockton based Fatwallet.com constantly track shopping deals including Black Friday buys each year.
The company has grown over the past ten years to include more than eight-hundred retail partners and millions of shoppers looking for the latest sale.
Marketing director Brent Shelton believes this year's unofficial shopping holiday will be the biggest yet when it comes to door buster deals.
"It looks like the economy's starting to loosen up a little bit. There's been some early spending and that's usually a pretty good sign that consumers are going to be out to buy. Along with, we're seeing some pretty good prices."
Later this week we'll take a look at the other unofficial shopping holiday, Cyber Monday, which Shelton says is steadily growing in popularity.