FREEPORT (WIFR) – Freeport is trying to bring some more dough to the Pretzel City by taking a creative approach to boost business.
13 shops have Pretzel Art on display in their storefronts as part of the Pretzels on Parade. Each piece was made by local artists.
For the next few weeks, shoppers can vote for their favorite. The winner gets a $100 gift card to use at downtown businesses, however the real idea Pretzels on Parade is to get us to visit all those stores downtown.
"People just don't get downtown that much. The idea is to get them downtown and this is pretzel city so they can see what we have to offer,” said Jennifer Nall, owner of Blue Orchid Artist Gallery and Gift Shop
The artwork will be auctioned off on November 8th. All of the money raised goes to the Freeport Downtown Development Foundation.