Just three months ago, a Bob Woolard of Texas had a great idea up his sleeve. Giving consumers free birthday presents, while giving merchants free advertising.
"I was looking for something to do on the Internet that would be wide spread. and when I thought of the incentives of merchants and birthdays it all just came together."
It's called www.TheBirthdayRegister.com. All we have to do to sign up is enter our name, birthday and e-mail address on the website, and pick what kinds of gifts we want from categories like restaurants, electronics and clothing. When our birthday approaches, the company will send us our free gifts. Some even have up to $200 in value!
The Birthday Register was just started in March, so the number of merchants and customers participating is limited. But once word spreads, Woolard says consumers and merchants nationwide will benefit from his website.
"I can go on and on about the website, really. I think it's really going to be a great way to promote birthdays for everyone. Make birthdays a little more fun for everyone."
If you are a business owner who'd like to sign up with The Birthday Register, just head to www.TheBirthdayRegister.com and click on the "merchants" button for registration directions.