If you pictured Loves Park, what image do you see? Unless you are from the city, you probably think of driving down N 2nd Street. The city's leaders believe with the help of local residents they can improve that image.
Some ideas discussed at a special meeting Wednesday night included how to draw more people, both living and shopping, along N. 2nd Street. Much of the area is a TIFF district, so local government will be able to help business owners improve upon their existing buildings.
The idea is that a more attractive downtown will attract more shoppers, and more shoppers means more money for local businesses, and more tax revenue generated for the city.